MarketingByMouth.com Rotating Header Image

Dark Knight – Viral Marketing Campaign

In May 2007, 42 Entertainment began a viral marketing campaign utilizing the film’s “Why So Serious?” tagline. A transmedia experiment with over 10 million particpants in over 75 countres that played across hundreds of web pages, interactive games, mobile phones, print, email, real worl events, video and unique collectibles

Related Blogs

Share and Enjoy:
  • Digg
  • del.icio.us
  • Facebook
  • NewsVine
  • Reddit
  • StumbleUpon
  • Google Bookmarks
  • Yahoo! Buzz
  • Twitter
  • Technorati
  • Live
  • LinkedIn
  • MySpace

Post to Twitter Tweet This Post

7 Comments

  1. WilmerDow says:

    Nice try. Keep it up check out esteembpo + com for social media marketing. fjfg

  2. Jokerfan517 says:

    Dude that is so fuckin awesome! :D it proves how much of an impact Joker and that movie had on people before the movie even came out!

  3. shadowprince101 says:

    this brings back memories. that campaign was fucking amazing.

  4. EnglishAttack says:

    Wow, they are crazy

  5. BiologicalMetacrisis says:

    What do you mean nice try?

  6. DoloresTripp says:

    Nice try. Keep it up check out esteembpo + com for social media marketing. dfhbgfh

  7. EdgardoJustice says:

    Nice work. keep it up. gfh

Leave a Reply

Security Code:

Twitter links powered by Tweet This v1.6.1, a WordPress plugin for Twitter.

Powered by Yahoo! Answers